How to design a logo with AI

Get your creative juices flowing

Right from the start, generative and image creation AI tools prime the process with logo design inspiration. Whether you have ideas already or you’re fresh out, turn to AI to get your creative juices flowing. Try prompts like these as starting points for AI logo design ideas:

• I’m creating a logo for my business. Provide five dog daycare training spa logo ideas that are each wildly different from the others.
• I need a construction company logo. We specialize in flooring and decks. How can I come up with creative ideas?
• Write creative prompts for me that will help me come up with an interesting logo design for my nonprofit.

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Think about your brand vibe

Before getting to the actual design, spend time defining your brand vibe. Think about the qualities you associate with your brand. How do you want interactions with your brand to feel for customers or users? If your brand was a person, how would it talk? What would it wear? Get a solid sense of who your brand is so your logo can convey that.

Dream up your colors and fonts

Once you know the vibe that you’re after, start matching it with color and font. These specifics can help you design a font with the look and feel you want. Ask AI tools for suggestions for specific color schemes and fonts that fit your brand. Decide on logo colors and start on your brand template with prompts like these:

• I need a brand template for a bakery. Our vibe is cozy meets powerful, and we specialize in bold flavor profiles. What colors and fonts might be a good fit?
• I know I want orange and green as the main colors in my brand logo, but I’m trying to decide on the exact colors. Provide specific colors (including hex codes) for great combos.
• I’m a freelance tree doctor, and I’m creating visual materials for my brand. Help me come up with a brand template including colors and fonts to use in my logo and website.

Prompts for AI logo design

Once you have a clear sense of what you want your logo to say about your brand and the possible colors and fonts that help you say it, it’s time to make your AI logo design. Try prompts like these to start seeing your logo come into view:

• Design a logo for my company: [company name]. Use [colors] and [font]. The brand vibe is [vibe], and I’m inspired by the idea of [idea].
• I need a new logo for my family therapy practice. The business is called One for All, and I want to use soft pinks and yellows. I want my logo to feel inviting and peaceful.
• Help me design a logo. Please take me through the process step-by-step until it’s just right. Give me ideas for how to keep making it better, too. First, what do you need to know?

Tips for making your AI logo design

Follow these tips to land on a logo you and your customers will love:

The more info the better

When you’re writing your AI prompt for a logo design, provide all the details you can. These might include your business name, tagline, preferred colors, signature font, and any inspiration you’ve already had about what your logo should look like.

Tweak it until you love it

You want your AI logo design just right, so keep at it as long as you need. Many image generation AI tools can edit images, change backgrounds, offer several options, and even suggest ways to make your design better.

Ask for several aspect ratios, sizes, and variations

One logo design just isn’t enough. You’ll need various sizes, layouts, and backgrounds for the wide range of possible uses, from print materials to your website to social media. Once you’ve designed a logo you love, work on creating variations of the same design. It’s also a good idea to save logos as several file types, including .svg, .png, and .jpg.

For more AI business help, from writing job descriptions to mastering Excel, head to the Everyday AI hub.