Augmenting scientific content generation with AI
Every 73 days, the quantum of medical data doubles, and is expected to further grow at a rapid pace. This poses a challenge to biopharma companies faced with a growing volume of data that needs to be communicated faster to a diverse set of stakeholders, including healthcare practitioners and patients.
Cactus looked at Copilot as a generative AI tool to help in the content generation process.
Increasing efficiency of content generation
As the quantum of scientific data increases, disseminating the latest information faster is critical for biopharma companies. To do this, they need to ensure that the scientific content generation is not only accurate, but developed faster.
Cactus Life Sciences is a company focused on scientific communications strategy and execution. Hence to support the needs of its clients, it looked at Generative AI to help. Cactus Life Sciences used Microsoft 365 Copilot to automate routine tasks and augment content generation under human supervision.
In its first phase itself, CACTUS was able to achieve 15-20% efficiencies across use cases with the use of Microsoft 365 Copilot. This efficiency will have an impact on content creation and dissemination timelines, which in turn impact the speed at which biopharma companies can communicate important scientific data that eventually impacts patient outcomes.
Abhishek Goel
Co-founder and CEO
Cactus Communications
Copilot for M365 promises to enhance efficiencies across our organization while empowering our team to innovate faster and focus on more strategic activities. It will revolutionize the way we create and disseminate scientific content that eventually impacts patients and we are excited about being first movers in this space.
15-20%
efficiency increase across use cases
Cactus Life Sciences (cactuslifesciences.com) is a brand of Cactus Communications, a science communication and technology company. CACTUS has a global workforce of over 3,000 experts and customers from over 190 countries.
More details at https://cactusglobal.com
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